Food Network star Guy Fieri launching eateries on Carnival ships
BA chain of Guy Fieri-branded hamburger joints on Carnival cruise ships? Even the Food Network star seems a little surprised by the idea, announced today at a press conference near the Manhattan Cruise Terminal.
Fieri joined Carnival senior vice president Mark Tamis on a stage to announce the new chain of eateries, to be called Guy's Burger Joint. Modeled after roadside burger restaurants along California's coast, the outlets will debut on multiple Carnival ships over the next few years starting later this month on the 2,974-passenger Carnival Liberty. They'll be open to passengers at no extra charge.
The new Fieri eateries aren't the only new branded venues Carnival is rolling out across its fleet over the next several years. The line today also revealed plans to rebrand its comedy clubs around entertainer George Lopez, who also was at the press conference, and add sports bars branded around video game manufacturer EA Sports. In addition, the line is adding new game shows themed around game and toy maker Hasbro. Bill Kostroun, Carnival Cruise Lines NEW YORK
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